Your credibility should come from performance, not a battle-scarred image
A few years ago, I had the pleasure of traveling overseas to visit the Fire Service College at Moreton-in-Marsh in Gloucestershire, England, as a participant of a United States/United Kingdom exchange program. In its 40-year history, the Fire Service College has established itself as one of the leading fire service academies in the world.
The size and complexity of the facility is absolutely breathtaking. The campus includes several full-size aircraft simulators, a wide array of structural burn facilities ranging from a full-scale industrial complex to a standard residential occupancy, full-scale train derailments, a shipboard simulator and a multi-million-dollar collapse simulator that replicates the lessons learned from the Murrah Federal Building bombing and collapse.
The facility is certainly impressive, but it isn’t just about looks; I soon discovered that its substance more than matches its appearance.
As I walked the grounds during one of our breaks, I noticed an engine crew participating in a series of ladder and hose evolutions at the base of one of the drill towers. It was like watching a fine-tuned marching band. The firefighters moved with uniformity, each performing their required tasks with nothing more than a verbal tactical assignment from the company officer.
The entire crew gathered at the rear of the appliance (“engine” to you and me), and within seconds deployed a multi-section banger ladder with tormentor poles to the third floor of the drill tower. After successfully deploying a handline up and over the tip of the ladder, they flowed water in record time. The group then lowered the ladder and placed it back on the apparatus to conclude the evolution.
Immediately following this demonstration, the company officer barked an order and the group assembled in formation and began a company-level critique of the evolution that included safety issues, individual complications and any identified equipment defects. Somewhat awestruck, I looked on with great admiration as this well-oiled machine demonstrated impeccable discipline, crew integrity, a strict adherence to safety procedures and the highest degree of mental and physical competency.
My respect only increased when I looked at the company officer conducting the drill. Youthful in appearance, he wore a full protective ensemble equal to that of the crew. Although not new, his gear was pristine—no soot stains, no heat signatures due to overexposure, chin strap cinched down and in place—in short, he wore his gear as he expected of his crew.
Yet despite his “pristine” appearance, it was abundantly clear the this man had the absolute respect of his crew; he had what some might term “street cred.” And that credibility wasn’t earned by symbolic scars of combat—a melted shield or soot-stained turnouts—but was based on his physical actions and demonstrated abilities. He had street cred not based on group-conforming decisions, but decisions based on operational proficiency and personal safety.
Admittedly, my first impression of the Fire Service College was based on its physical attributes, but the indelible impression I was left with came from this officer and his crew.
So the question is this: How do you, your organization and your personnel establish their street cred? Do you rely on weathered turnouts, traditional PPE features or wrongfully perceived fashion trends of rolled ear flaps, unbuckled waist belts or the more frequent chin strap wrapped around the helmet brim to communicate your credibility as a firefighter?
Admittedly, we’ve all fallen victim to the “macho” factor at some point in our careers, but if we’re basing our credibility on the condition or color of our turnouts, the style of our helmets or the paint scheme of our apparatus, we’re destined to come up short.
Our personal and organizational credibility is based on our performance: what we do, the things we say and our demonstrated knowledge, skills and abilities. Although the traditional symbols of our profession might bring great fanfare in some circles, the true depths of one’s ability should not rest in a cosmetic facade.
The fire service is not unlike any other profession; we all want to be well liked, respected and characterized in the best of terms. The most effective way to achieve this is simply by performing your assigned tasks to the best of your ability using the tools and equipment provided within their designed parameters. By letting your actions be the words of a humble servant. By demonstrating the discipline and professionalism representative of your department’s mission and values.
We only get one first impression organizationally and personally. Let’s not invest our efforts in making that impression with a misguided statement of fashion, but rather one of action and safety.
Timothy E. Sendelbach is a 23 – year student and educator of the fire & emergency services currently serving as Editor-in-Chief for FireRescue Magazine and President of TES² Training & Education Services. Tim is also the immediate past president of the International Society of Fire Services Instructors. (ISFSI).
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