Fill the boot.



Do our fundraising efforts affect the way the public we serve views us? Of course they do. Every interaction every one of us, individually and collectively, has with the public gives our citizens a new perspective on us. Every time we arrive promptly and professionally to the scene of a call, we give an impression of ourselves. Unfortunately, every time we do something which demeans us in the public eye, we also give an impression...sometimes an underserved… Continue

“Firefighters just like to hang-around the fire station and drink beer until there’s a fire.”



How many times have you heard someone express an opinion like this of Firefighters? Probably too many times. It’s a hard opinion to change when people read about Fire and EMS workers getting into trouble with the law for alcohol-related issues. It’s an opinion which is re-enforced by some fire stations in some parts of the country having bars on their premises.



Many departments,… Continue